After celebrating another superb set of assessment results for the September assessment board, Oxford College of Marketing have been awarded with 11 additional commendations from The Chartered Institute of Marketing (CIM). The Awarding Body at the CIM has commended us [Read More]
A social media crisis is a scary prospect for any business or marketer. However, with careful planning and the right attitude, it can be dealt with and managed effectively. Our seven steps to prepare for a social media crisis will [Read More]
The CIM graduation ceremony is a chance for many of our students to celebrate their achievements with their friends, peers, family and loved ones. This year’s ceremony was extra special for another of our recent marketing graduates, Luke Chamberlain who [Read More]
CIM Graduation Day is always a special occasion for our students but this years’ ceremony was extra special for Vittoria Traglia, who was presented with the Worldwide Top Student Award from the Chartered Institute of Marketing. This award was in [Read More]
The Oxford College of Marketing is celebrating success after achieving a 97% pass rate for all CIM qualification assessments in the September assessment board. This compares to the CIM global average of 89%. Our reputation as a leading provider of [Read More]
Marketers work in a constantly evolving landscape. To remain successful, it’s vital to stay on top of changing trends and technologies. Marketing is not a skill you can simply master once and use in the same way for life. Those [Read More]
After our recent examination successes, we are delighted to announce that we have gained 12 additional commendations from the Chartered Institute of Marketing (CIM) and ended the summer on an all-time high. This is in recognition of our excellent academic [Read More]
Delegates from Oxford College of Marketing are celebrating success with a 97% pass rate for all CIM qualification assessments for the recent July assessment board. This compares to the CIM global average of 91%. Our reputation as the most supportive [Read More]
They’re all a key part of Oxford’s newly re-launched Marketing Camp, which we’re excited to be sponsoring. So here we talk to Bethany Joy, organiser of the meet-up, about exactly what’s on offer for local marketers like you… So firstly, [Read More]
By now, we’re sure you are aware that Content is King; but some content is so popular and provides such benefit to your audience that it can be used again. This category of content is known as evergreen content. To [Read More]
Since I started my career, 38 years ago, on the shop floor of my late Father’s retail optical chain in Glasgow, I have been deeply passionate about customer service, customer experience and putting customers at the heart of all I [Read More]
You may have heard of the terms paid, owned and earned media in relation to digital and content marketing strategies. In this post, we will explain what the differences are between the three forms of media and consider how you [Read More]
Oxford College of Marketing is delighted to have received 12 additional commendations from The Chartered Institute of Marketing recognition of the fantastic results for the April 2021 assessment board. Commendations are awarded to accredited study centres that provide exceptional academic [Read More]
It is notoriously difficult to quantify the success of content marketing because many factors are involved. Content does not always lead to direct sales. However, there are many metrics that are useful in gauging how well your content is performing [Read More]
Students from Oxford College of Marketing Students are celebrating a fantastic 97% pass rate for all CIM qualification assessments for the recent April assessment board. This compares favourably to the CIM global average of 91% Our reputation for excellent academic [Read More]
Influencer marketing is extremely popular with brands because it is a highly effective advertising tool. Consumers trust recommendations from real people far more than traditional adverts created by brands themselves. Influencers are revered by their followers who want to be [Read More]
There are a number of ways marketers can reach consumers. With the proliferation of digital technology, the choice can be overwhelming. So, how do you decide which digital marketing channels to use? Let’s take a look. Selecting digital marketing channels [Read More]
With 772 million users worldwide, LinkedIn is the must-have social platform for professionals and businesses alike. The platform helps organisations promote themselves and source the best talent. Recently, a host of new and exciting features have been added to LinkedIn. [Read More]
Three ways to use Hofacker’s 5 Stages of Information Processing In 2000, Professor Charles Hofacker published his book, ‘Internet Marketing’. To set this into context, in the year 2000 the Office for National Statistics reported that 1 in 4 [Read More]
Oxford College of Marketing are delighted to be awarded 17 new commendations from The Chartered Institute of Marketing in recognition of our excellent academic standards across the teaching and assessment support for CIM qualifications. CIM Commendations are only awarded to [Read More]
Clubhouse is an audio-only social media app launched by Paul Davidson and Rohan Seth. According to the website, it’s a “new type of social network based on voice—where people around the world come together to talk, listen and learn from [Read More]
Oxford College of Marketing students are celebrating a fantastic set of results for the recent CIM assessment board. Students achieved a 96% pass rate across all CIM qualifications, comparing favourably to the over CIM pass rate of 89%. Despite challenging [Read More]
Watch our latest practical marketing webinar where Andy Cridland looks at building a successful brand on a limited budget. Branding Building Regardless of Business Size Is a strong brand only for big companies with big budgets? The answer is no. Whether [Read More]
CIM Worldwide Top Student Award 2017, Vimal Patel. The CIM graduation ceremony is a chance for many of our students to celebrate their achievements with their friends, peers, family and loved ones. During the event, Vimal spoke to us and [Read More]
CIM Top Professional Postgraduate Diploma in Marketing student 2015, Geoff Gamble. During the graduation ceremony, we spoke to Geoff to find out how he felt about receiving this award. “I am extremely proud of my achievement, and that all my [Read More]
CIM Top Worldwide Student Prize for the Professional Postgraduate Diploma in Marketing award 2019: Susan Pimblett After the graduation ceremony, we spoke to Susan to get her reaction to receiving this award. “I am extremely proud to have been awarded [Read More]
Rachel Di Mauro successfully graduating with a CIM Postgraduate Diploma in Professional Marketing in 2014 and went on to be awarded the prestigious ‘Top Student’ award from the Chartered Institute of Marketing. Rachel now shares with us her experiences of [Read More]
In marketing, we understand that each element of our strategy should work together to complement one another in order to reach our set goals. But should we be taking a broader look into how the components within the organisation can [Read More]
Oxford College of Marketing are delighted to receive a further 6 commendations from The Chartered Institute of Marketing recognition of the fantastic results for the September 2020 assessment board. Commendations are awarded to accredited study centres that provide exceptional academic [Read More]
In marketing, alignment is key. Just as a mismatch in fashion trends (cue 1908s fashion) can be strikingly obvious, so too can inconsistencies in marketing campaigns. These discrepancies can unsettle your audience, often without them being able to pinpoint why [Read More]
