Oxford College of Marketing Blog

Everything You Need To Know About CIM Assignments

  One area that students often have questions about when embarking on a Chartered Institute of Marketing qualification is how they will be assessed. We understand that exams can be daunting, but the CIM’s practical assessment framework is designed for the needs of professionals balancing work and study. Depending on the qualification level, assessments are often a combination of online [...]

Everything You Need To Know About CIM Assignments2022-03-10T14:34:05+00:00

Webinar: PR on Demand: Digital, Audiences And The Drivers of Change

Watch our latest ‘Digital, Audiences And The Drivers of Change For The PR Profession’ webinar, with Chief Executive of Digital Drums Ltd, Steve Dunne.  The first in our PR on Demand webinar series, provides an insight into some of the trends PR practitioners need to be mindful of, to ensure that their communications are resonating with their target audiences.  The [...]

Webinar: PR on Demand: Digital, Audiences And The Drivers of Change2022-03-10T09:25:20+00:00

Customer Centric Marketing Turns Customers Into Fans

We are all obsessed with the top of the funnel. Bringing people in the door and acquiring new customers. We’ve always been this way inclined. Haven’t we? To some extent, you can understand why. After all, we can measure the return on advertising spend (ROAS). In fact, we’ve become obsessed with this, and in my mind, it has been to [...]

Customer Centric Marketing Turns Customers Into Fans2022-03-09T09:49:08+00:00

All You Need To Know About The 10Cs Of Digital Marketing

Why do we need another model? A key part of being an effective marketer is using a framework to plan your marketing. Indeed, it is this ability to plan using a structured approach that can set you apart. The good news is that there is a model that allows you to plan AND review your competitors. As marketing adapted to [...]

All You Need To Know About The 10Cs Of Digital Marketing2022-03-09T09:50:23+00:00

Oxcom Students Achieve 97% Pass Rate In Latest CIM Assessment Results!

Students from The Oxford College of Marketing are celebrating again after they delivered an outstanding 97% overall pass rate in their CIM assessments for the December 2021 board. The CIM global average in the same period was 87% meaning our students achieved overall a 10% higher pass rate. Our status as a leading provider of CIM qualifications was again underlined [...]

Oxcom Students Achieve 97% Pass Rate In Latest CIM Assessment Results!2022-03-10T09:27:29+00:00

OXCOM Launches New CIM Diploma in Sustainable Marketing

The Oxford College of Marketing is delighted to introduce the new CIM Diploma in Sustainable Marketing for 2022. This exciting new degree-level qualification aims to help build an understanding of the key concepts of sustainability. What Does The CIM Diploma in Sustainable Marketing Cover? Marketers have a significant role to play when it comes to sustainability in the workplace. The [...]

OXCOM Launches New CIM Diploma in Sustainable Marketing2022-03-10T09:28:34+00:00

Everything You Need To Know About CIM Accredited Degrees

After university degrees, qualifications from The Chartered Institute of Marketing are the most sought after by employers. Studying for a University Degree which is accredited by the CIM, can enhance your marketing career and give you the opportunity to gain a professional qualification alongside your marketing degree. As some marketing or business degrees cover core elements of the CIM qualification [...]

Everything You Need To Know About CIM Accredited Degrees2022-03-10T09:29:34+00:00

Why Many Brands Are Turning to TikTok to Engage with Their Audience Base

As a relatively new social media platform, TikTok is growing in popularity. While the platform is incredibly popular amongst young people the world over, it is becoming increasingly appealing to a more diverse range of demographics. Indeed, many brands are now turning their attention to the short-form video app in a bid to appeal to a younger audience. There are [...]

Why Many Brands Are Turning to TikTok to Engage with Their Audience Base2022-03-09T10:46:58+00:00

Oxford College of Marketing Celebrates 11 Additional Commendations From The CIM

After celebrating another superb set of assessment results for the September assessment board, Oxford College of Marketing have been awarded with 11 additional commendations from The Chartered Institute of Marketing (CIM). The Awarding Body at the CIM has commended us for our exceptional student performance during for the assessment board and also in recognition of our excellent academic practices to [...]

Oxford College of Marketing Celebrates 11 Additional Commendations From The CIM2022-03-10T09:30:32+00:00

7 Steps to Prepare for a Social Media Crisis

A social media crisis is a scary prospect for any business or marketer. However, with careful planning and the right attitude, it can be dealt with and managed effectively. Our seven steps to prepare for a social media crisis will help you prepare for the worst. What is a Social Media Crisis? A social media crisis is a situation that [...]

7 Steps to Prepare for a Social Media Crisis2022-03-09T15:14:47+00:00