CIM studies

Image credit: Variohm Eurosensor

OXCOM student Alison Moffatt’s employer Variohm Eurosensor saw the benefits for both sides when they assisted her in gaining her CIM Certificate and Diploma in Professional Marketing.

As the Digital Marketing Co-ordinator for Variohm, Alison is responsible for the digital marketing activity at the growing company. By offering Alison the chance to study and gain career-progressing qualifications in marketing, Variohm could benefit from the advanced marketing knowledge and skills that she has gained.

Alison’s Journey To CIM Certification

Alison studied with Oxford College of Marketing via the part-time evening route, which meant attending our evening classes. This was made possible thanks to Variohm altering Alison’s work hours to accommodate her studies.

As part of each module, Alison required access to Variohm’s company information. This allowed her to use the company as a case study, applying each new marketing skill she learned as she went along. This meant the company saw immediate benefits from Alison’s studies and continued advantages as they now have a CIM marketer on their team.

With help from the online discussion boards, resources and additional reading materials specified by OXCOM, Alison passed her CIM Certificate and Diploma with flying colours and Variohm are extremely proud of her, as you can see from the article posted on their blog about Alison’s new qualification, here.

How Have Alison’s CIM Studies Impacted Her Career?

The company are extremely happy with Alison’s new found skills and knowledge: “Completing training and qualifications enables Alison to have the skills to communicate better with our customers.

Completing qualifications and training has meant that Alison has up-to-date digital skills and marketing knowledge which is backed up by lots of marketing theory giving her a deeper understanding to fulfil her job role.” Say Variohm Eurosensor.

Alison says “I have really enjoyed studying marketing over the past two years, I’d like to thank Variohm for their support, they have given me the opportunity to turn my job into a career.”

More About Employer Funded Marketing Training

Many employers like Variohm have found the benefits of helping their employees to gain CIM marketing qualifications through Oxford College of Marketing.

The CIM qualifications are designed to benefit those working within a marketing role. By using their current company as a model at each stage, students can learn and apply new skills throughout their studies, not just after they qualify.

The courses we offer are flexible and easy to accommodate around work and personal life. Many different options for study mean anyone can gain their CIM qualification with OXCOM at any time, regardless of location or time constraints.

For more information about CIM qualifications, contact Dave Charlton on (0)1865 515 255 or email