Tuesday, August 11, 2015 1:00:00 PM BST - 1:30:00 PM BST During this webinar Jill Collett (former Oxford University Researcher in the Department of Experimental Psychology and a chartered psychologist) will be discussing the Mindfulness at Work program. Jill will present the benefits of undertaking this course with Oxford College of Marketing. Sign Up for the webinar here
CIM are introducing a new level 3 qualification, the Foundation Certificate in Marketing, aimed at practising marketing professionals who want to gain practical skills and knowledge that will equip them for work in the modern marketing landscape. The course will allow those who do not meet the strict criteria for the level 4 Certificate in Professional Marketing to still gain a marketing [...]
Digital Disruption and the Future of Digital Marketing - Free Digital Marketing Webinar Recording We know that digital technology has fundamentally disrupted numerous vertical sectors: just look at Music, Travel/ Leisure and Publishing. To marketers, it sometime seems like digital is moving too fast for us to keep up. No sooner have we figured out SEO than Google changes its [...]
CIM Certificate in Professional Marketing- New Syllabus Information Webinar Recording This Webinar will look in-depth at the new syllabus for the Level 4 Certificate in Professional Marketing which will be run from September 2014 by the Oxford College of Marketing. Register for this webinar to find out key information relating to the CIM Syllabus change for the Certificate in Professional Marketing (level 4). The Webinar will look [...]
CIM Diploma in Professional Marketing- New Syllabus Information Webinar Recording This Webinar will look in-depth at the new syllabus for the Level 5 Diploma in Professional Marketing which will be run from September 2014 by the Oxford College of Marketing. Watch this webinar to find out key information relating to the CIM Syllabus change for the Diploma in Professional Marketing (level 5). The Webinar [...]
With 41% of brands surveyed by Hexagram (2013) suggesting they are already engaged with Native Advertising; it’s clear that there is a significant buzz around this advertising format 2014. But what is Native Advertising and how does it work? Does it represent a new opportunity for brands and publishers – or is it just an online version of an advertorial? [...]
US digital marketing/social media Guru Seth Godin is reported to have said: “Content Marketing is all the marketing that’s left.” But what exactly do we mean by Content Marketing? Is it really so new? Given that compelling content is a key requirement for successful digital marketing, where can we get it from? And how should we best use it across [...]
Are you wondering whether or not the CIM Professional Certificate in Marketing is for you? In this webinar recording, we’ll tell you more about the qualification and give you guidance on what’s involved, plus give you some pointers on whether to do the Professional Certificate or the Professional Diploma. Watch Now.
Social Media is a great way to start dialogue with your customers online as well as creating brand awareness and a buzz around new products and services. However, your social media activity would be meaningless without a way to measure its effectiveness. During this webinar, we will look at some of the key measures that can be applied to measure [...]
Everyone’s Talking Big Data – Big data is one of biggest buzz words around in marketing channels these days but what is Big Data? Pete Dickenson from www.impacttag.com takes us through an introduction to exactly what is big data. Watch the recording now.